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StormyC
October 28th, 2003, 07:08 PM
I've read pretty much all Google has to offer about AdWords, would it be worth the investment to pay for one of these "quick start" programs that teach you the "secrets" of AdWords?
drugsdr
October 28th, 2003, 07:41 PM
You can pay me $1000 and I'll tell you all the secrets smileys/smiley2.gif
DEWIE42
October 28th, 2003, 07:56 PM
I personally wouldn't pay for the program StormyC ....there must be someone who could direct you to a Freebie link ..maybe tomorrow when more posters are on there will be an answer for you.smileys/smiley2.gif
redex
October 29th, 2003, 02:37 AM
Stormy C,


Bid the top position and be one of the two sponsored listings at the top of the page, not the right column and your clicks/sales will be five to ten times what they are with the right column creatives. Pe prepared to convert those clicks to sales or you will go broke in a day or even an hour. Low margin popular meds with high PPC bids, try and start out on page two or three with low bids. You will get the bargain shoppers there but they will still buy.For everything else you want to offer, slowly work your way somewhere in between. Run ads for a few days or even a few hours. Pick Monday - Thursday for your tests and 10:00a - 4:00p for your testing. You will know real quick if you are making money or not.


Hope this helps.
StormyC
October 29th, 2003, 10:11 AM
Thanks X - going into this blindly is rather costly, no matter how much I read, there's always an angle I miss, and they (SE) don't, resulting in more $$$ going out than in. Kudos to you folks for your success and enduring this BS. I'll have more q's down the road, I'm sure. - StormyC-
DEWIE42
October 29th, 2003, 10:16 AM
And hopefully we will have all the answers for yousmileys/smiley2.gifGood Luck!smileys/smiley4.gif
StormyC
October 29th, 2003, 12:58 PM
Be prepared to convert those clicks to sales or you will go broke in a day . . .


How can I control the conversion of a click to a sale? There's no interaction - smileys/smiley11.gif
redex
October 29th, 2003, 01:13 PM
How can I control the conversion of a click to a sale? There's no interaction - smileys/smiley11.gif


LOL, if any of us knew how to do that, we would be rich beyond our wildest dreams.


A couple things to consider, make it as easy as possible for the surfer to buy your product. You site's appearance can play a big part in conversions. If the surfer feels warm and fuzzy when they visit your site, chances are they will buy.


Remember buying is all about emotion.