PDA

View Full Version : google adwords op policy



PillRoller
April 17th, 2004, 04:32 PM
<TABLE cellSpacing=0 cellPadding=0 width=600 align=center>
<T>
<TR>
<TD width=457>Google AdWordsT Announcement:
New Online Pharmacy Policy</TD>
<TD width=143>
<DIV align=center>http://www.google.com/images/google_sm.gif</DIV></TD></TR></T></TABLE>
<TABLE cellSpacing=0 cellPadding=0 width=600 align=center>
<T>
<TR>
<TD width=600>



Dear AdWords Advertiser,


We are writing to notify you of a change to Google AdWordsT policy that may affect your AdWords account.


All online pharmacies and online pharmacy affiliates targeting the United States (U.S.) with their AdWords ads must be a member, in good standing, of the SquareTrade Licensed Pharmacy Program. This third-party program verifies pharmacy and pharmacist information and provides its members with IDs and seals to display on their websites for their customers to see.



<HR align=left width="85%" noShade SIZE=1>



What to do now


Starting in mid-May 2004, Google will suspend all online pharmacy-related ads and keywords for U.S.-targeted campaigns without a valid SquareTrade ID, so make sure you're prepared.


Already a member of the SquareTrade Licensed Pharmacy Program?
Submit your SquareTrade ID (https://adwords.google.com/select/EditSquareTradeInformation) in your AdWords account.


Don't yet have a SquareTrade ID?
Learn more and submit an application (https://www.squaretrade.com/sap/jsp/pharma_choose.jsp).


Not an online pharmacy or pharmacy affiliate?
Let us know. If you feel that this policy does not apply to you, please reply to this email and tell us why. You'll be notified by email when we've reviewed your account.


Based outside of the U.S. or Canada?
The SquareTrade program is only open to pharmacies based in the U.S. or Canada. If you are based outside of these countries, you must edit your AdWords location targeting (https://adwords.google.com/support/bin/answer.py?answer=6277) list to remove the U.S.
<HR align=left width="85%" noShade SIZE=1>



As a business, Google must make decisions regarding the advertising we accept. As stated in our Terms and Conditions (http://adwords.google.com/select/TranslatedTermsAndConditions.html), we reserve the right to exercise editorial discretion when reviewing AdWords ads created within the program. This only concerns our advertising and in no way affects the search results we deliver. Google offers broad access to content across the web without censoring results.


Thank you for your cooperation and understanding during this policy change.


Sincerely,


The Google AdWords Team



<HR align=left width="85%" noShade SIZE=1>



Contact us: If you have any questions, you can contact us at adwords-support@google.com.


Edit email preferences: You've received this mandatory email service announcement to update you about important new AdWords features. However, you can also choose to periodically receive newsletters with tips and best practices and surveys to help us improve AdWords.


c 2004 Google. All Rights Reserved.

Gavin
April 17th, 2004, 04:42 PM
Been posted:


http://rxaffiliateforum.com/forum_posts.asp?TID=3163&amp;PN= (http://rxaffiliateforum.com/forum_posts.asp?TID=3163&amp;PN=1) 1